Boyd
Campaign collateral to drive targeted traffic.
Marketing collateral and campaign planning includes gated content enhanced with keywords in order to drive traffic (whitepapers & infographics), and LinkedIn posts and landing pages to support the gated content.
Marketing Campaign
A campaign to promote a particular topic/service provided by Boyd: eMobility. Included a whitepaper, landing page and social posts for LinkedIn. DIfferent sets and visuals were created for AB Testing.